How Facebook is taking over our lives

How Facebook is taking over our lives President Obama used it to get elected. Dell will recruit new hires with it. Microsoft’s new operating system borrows from it. No question, Facebook has friends in high places. Can CEO Mark Zuckerberg make those connections pay off? By Jessi Hempel, writer LAST UPDATED: FEBRUARY 19, 2009: 10:51 AM … Continue reading

‘Greater Good’

        ‘Greater Good’ — Adam Mack and Aaron Sklar As designers, we are empowered to make choices and challenged to understand the consequences of our decisions. In fact, many of us were drawn to the field of design because of our desire to make an impact. While this drive to contribute has long … Continue reading

Peter Arnell

Peter Arnell Founder & CEO, the Arnell Group World-class designer, innovator and brand architect. Highlights Peter Arnell is one of the most successful and creativedesigners and brand architects alive today. Heís a doer, with an extraordinary history of success in the practice of marketing; and heís a thinker, famously articulate and even philosophical about the art of creating … Continue reading

Print is the Next Big Thing

Print is the Next Big Thing by Michael Josefowicz, February 11, 2009 Tagged: advertising, newspapers, print, print-on-demand, technology I am delighted to have the opportunity to be the new “print correspondent” for MediaShift. Every two weeks or so I will be reporting, discussing, opining and answering comments about how new print technology can help untangle some of the problems facing newspaper … Continue reading

Wacky Tactics to Consider when Rebranding

Wacky Tactics to Consider when Rebranding MSLK prides ourselves on helping our clients stay top of mind with their customers. With a challenging economy adding to an already crowded and competitive marketplace, it’s more important than ever to stand out from the competition. We’ve developed our favorite “Top 9″ clever tactics to get people talking about … Continue reading

Genius Concepts Found in Japan

Genius Concepts Found in Japan Let’s be honest, the Japanese are geniuses with wacky innovations. I would be remiss if I didn’t share any of the crazy innovations Marc I we saw on our recent journey to Japan. Let’s start with their innovations with the QR barcode. Designed to be  read quickly, these codes are now … Continue reading

NYC Soon to Pay for Plastic Bags?

NYC Soon to Pay for Plastic Bags? It seems that MSLK’s awareness campaign to reduce plastic bag consumption is working…okay maybe we had nothing to with it, but Mayor Bloomberg recently announced a plan to charge NYC shoppers 6 cents per bag. Sounds great to us. Just a few weeks after Ireland adopted a similar tax of … Continue reading

Paper Jewelry

Paper Jewelry Frucci Design from Italy has designed awesome jewelry that is made of paper. I have seen bright jewelry like this made of plastic and metal, but paper is something unique. I love the way it looks, but I am sure extra care is needed to keep intact. Perhaps they have some sort of finish … Continue reading

The ‘Un-Demise’ Of Publishing

Nothing is as simple as we hope it will be.  Jim Horning The ‘Un-Demise’ Of Publishing  Posted by Chris Murphy, Feb 20, 2009 11:47 AM /main/archives/2009/02/the_undemiseof.html  I’ve been having interesting conversations about content and content management of late with consultant Russ Edelman, an enterprise content management veteran and recent first-time author. I found his … Continue reading

What is ZINK™?

ZINK™ stands for Zero Ink™ – an amazing new way to print in full color without the need for ink cartridges or ribbons. The ZINK Technology encompasses both the ZINK Paper™and the intelligence embedded in every ZINK-enabled device. The technology enables a new category of color printing devices and paper that work as a system to … Continue reading